Get Social With Your Equine Business

by Michelle on February 19, 2020

I’m excited to bring you part 1 of a series of guest blog posts with social media expert Shelby Wickson of Sweetgrass and Saguaro Social.   Enjoy these great tips.   ~Michelle

Types of Nootropics and their Dosage Guidelines,

Nootropics come in various categories, each with its own unique effects and recommended dosage guidelines. Let’s take a closer look at these different types and how to determine the right dosage for maximum benefits.

Categories of Nootropics

There are several categories of nootropics available on the market today. These include:

Racetams: Racetams are a popular class of synthetic nootropics that are known for their cognitive-enhancing properties. Examples include piracetam, aniracetam, and oxiracetam.

Stimulants: Stimulants like caffeine, amphetamines, and prescription stimulants such as Adderall fall under this category. They work by increasing alertness and focus but may also have potential side effects if not used responsibly click https://www.timesunion.com/.

Adaptogens: Adaptogens are natural substances that help the body adapt to stressors and promote overall well-being. Popular adaptogenic herbs include ashwagandha, rhodiola rosea, and ginseng.

Herbal Supplements: This category includes natural compounds like gingko biloba, bacopa monnieri, and green tea extract. These supplements are believed to enhance memory and cognitive function.

Recommended Dosage Range

Finding the right dosage for individual needs is crucial when using nootropics effectively. It’s important to note that dosages can vary based on factors such as age, weight, tolerance levels, and desired effects.

Here are some general dosage guidelines for common types of nootropics:

Racetams: The recommended dosage range for racetams varies depending on the specific compound being used. For example:

Piracetam: 1-4 grams per day

Aniracetam: 750-1500 milligrams per day

Oxiracetam: 800-2400 milligrams per day

Stimulants: Prescription stimulants should only be taken under the guidance of a healthcare professional. The dosage will depend on the specific medication and individual needs.

Adaptogens: Dosage recommendations for adaptogens can vary, but it’s generally recommended to start with a lower dose and gradually increase if needed. For example:

Ashwagandha: 300-500 milligrams per day

Rhodiola Rosea: 200-600 milligrams per day

Herbal Supplements: Dosages for herbal supplements can also vary, so it’s important to follow the instructions provided by the manufacturer or consult with a healthcare professional.

Maximizing Benefits and Minimizing Side Effects

To ensure you get the most out of your nootropic experience while minimizing potential side effects, it’s essential to follow dosage guidelines from reputable sources or healthcare professionals.

Here are some tips to consider:

Start with a low dose: Begin with the lowest effective dose for your chosen nootropic and gradually increase if necessary.

Monitor your response: Pay attention to how your body reacts to different dosages. If you experience any adverse effects, consider adjusting the dosage accordingly.

Be consistent: Consistency is key when using nootropics. Stick to a regular dosing schedule to maintain optimal benefits.

Avoid high doses: Taking excessively high doses of any nootropic can lead to unwanted side effects or diminishing returns.

Consider cycling: Some users find it beneficial to cycle their nootropic usage by taking breaks periodically. This helps prevent tolerance buildup and maintains effectiveness over time.

Remember, everyone’s response to nootropics may vary, so what works for one person may not work for another. It’s always best to start with lower doses and gradually increase if needed, while


If you haven’t heard, social media is the fastest growing, most responsive, revenue generating marketing tool out there. Why? Because it allows you to connect with real people, in real time. In an industry that is greatly centered around connection whether it be two or four legged, it is important that as a business in the equine industry you begin to take note and take advantage of this incredible marketing tool. You’d be silly not to!

In a series of guest blogs, I will be exploring how you can tap into this exciting new marketing tool, tailor it to your equine related business and be successful while doing it!

Part 1: How to present yourself professionally through social mediaShelby Wickson

This is probably one of the most important points when utilizing online marketing, and something I see so many struggle with.  A common misconception is that people see this type of marketing as casual and sometimes present themselves too much that way. The truth is that being professional AND remaining approachable is so much easier than you think!

Setting yourself up for online success. Whether your business is based out of your barn, has a storefront or is strictly online – there are a few essential steps in creating your online presence that will contribute greatly to your success.

1. Create a logo
You need something that represents your brand or business and tells your story. I recommend utilizing a professional graphic designer for this. This part of your marketing setup is so much fun! You get to choose brand colors, elements and images that are going to represent who you are and what you stand for. Logos are important to attach to print material, use online, and for physical marketing material if applicable. When it comes to logo design, I like to stick to a minimalist approach, typically sticking to clean lines and two or three brand colors or tones and clear, easy to read text. Your logo should be able to stand alone and tell your story.

2. Website
I truly believe that every business no matter how big or small needs a website to keep their market informed. Your website can be so simple and still be so effective. In three pages, viewers can tell who you are, what you believe in and what you do. Based on that, they will form an opinion on if they want to buy into you and your business.

3. Brand Identity
In order to establish your brand identity, it is first crucial to identify your target market. Who is your ideal customer? Write down everything you can think about them. Get creative with it! Where do they live? How much money do they make? What is their occupation? What do they value? All of these points play an important role in ensuring that you are tailoring your online presence to the RIGHT people. The people that are going to potentially be customers!
From there, you can develop your brand identity. Your brand identity encompasses the language you use, the platforms you are active on, how you engage with your audience, and how you tailor your service or product.
For example; let’s say you own a small stallion station. Likely your target market is going to be individuals, male and female, 30+, experienced in the horse industry, with steady jobs and income, looking to make an “investment” in your “product”.
If I were creating a brand and identity for your business, I would be intentional about the following:
-use simple, classic graphic design with basic colors (nothing too crazy and outside of the box!)
-write with proper grammar, using a mature tone and language.
-keep up with professional engagement, encouraging the conversation with your audience.

Whether you are re-working your online presence or just launching a new equine related business, focusing on these three topics will give you a head start in attracting the right audience and keeping them around.

Head to part 2. 

Boost Testosterone Naturally: 8 Proven Methods

Testosterone, a vital sex hormone in both men and women, plays a crucial role in various aspects of our health. From maintaining muscle mass and bone density to regulating mood and libido, optimal testosterone levels are essential for overall well-being. But what if your testosterone levels are low? Are there natural ways to boost them effectively?

We will delve into the world of natural methods that can help stimulate testosterone production without relying on artificial supplements. By understanding the science behind it, you can discover the fastest way to increase testosterone naturally without compromising your health go to timesunion.com.

So, if you’re looking to enhance your vitality and optimize hormone balance, stay tuned as we uncover effective strategies to elevate your testosterone levels naturally.

Reduce Plastic and BPA Exposure

Avoid using plastic containers for food and beverages

Plastic containers may seem convenient, but they can be detrimental to your testosterone levels. When heated or exposed to certain chemicals, plastic can release harmful substances like Bisphenol A (BPA) into your food or drink. BPA is an endocrine disruptor that can interfere with hormone production, including testosterone. To minimize exposure, opt for glass or stainless steel alternatives when storing or consuming food and drinks.

Opt for glass or stainless steel alternatives to reduce BPA exposure

Glass and stainless steel are safer options as they do not contain BPA. By switching to these materials, you can significantly reduce your exposure to this hormone-disrupting chemical. Invest in glass storage containers for leftovers and choose stainless steel water bottles instead of plastic ones. These simple changes can have a positive impact on your overall health and testosterone levels.

Be mindful of products with BPA, such as canned foods and plastic bottles

In addition to plastic containers, there are other common items that may contain BPA. Canned foods often have a lining that contains BPA, which can leach into the food inside. To minimize exposure, consider opting for fresh or frozen foods instead of canned ones whenever possible. Similarly, many plastic bottles also contain BPA, so it’s best to avoid them altogether by choosing alternative packaging like glass or cartons.

Reducing plastic and BPA exposure is crucial because these substances can disrupt the endocrine system and negatively affect testosterone levels in both men and women. Studies have shown that higher urinary concentrations of BPA are associated with lower testosterone levels in men (1). Research suggests that reducing exposure to plastics may lead to increased testosterone production (2).

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Shelby Wickson of Sweetgrass & Saguaro Social is a social media whiz specializing in platform management, brand strategy, and online marketing. With specific experience in the equine and western industries, Shelby believes in creating genuine relationships through authentic content. Sweetgrass & Saguaro Social offers a variety of services including social media management, website design, brand coaching and more!

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